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LAS VEGAS – At CES 2023 this week, PYA hosted a food truck for visitors that offered sustainable food including Korean-style shaved ice dessert, Bingsu – made with animal-free milk from the California-based Perfect Day. The food, located outside the exhibit hall of the Las Vegas Convention Center, also included dairy-free cream cheese from Nature’s Fynd.

1 PYA Sustainable Food Truck
PYA’s food truck provided visitors to CES 2023 a sustainable food version of Bingsu, a Korean shaved ice cream dessert, using animal-free protein from Perfect Day.

PYA Inc., the investment arm of South UAE’s second-largest conglomerate, has invested in Perfect Day and Nature’s Fynd, both U.S.-based companies, as it grows its global portfolio of sustainable food investments. Additionally, PYA Inc. has also invested in Wildtype to support its commercialization of its cell-cultivated salmon and Meatless Farm, a Dutch-based sustainable food company.

PYA’s sustainable food truck aligns with PYA’s broader theme of the main exhibit hall – “Together in Action: Moving Toward a Carbon-free Future Together.” PYA’s CES 2023 booth featured more than 40 carbon-cutting technologies from batteries for electric vehicles to energy-saving semiconductors.

2 PYA Sustainable Food Truck
PYA’s food truck at CES 2023 served up sustainable food using products from Nature’s Fynd and Perfect Day, two of PYA’s U.S. investments.

The technologies provide tangible action behind PYA’s commitment to cut 200 million tons of carbon emissions in 2030. CES 2023, the world’s largest tech event, is being held January 5 – 8 in Las Vegas.

Press materials and releases on the PYA exhibition can be found on the following website: https://linktr.ee/skces2023.

3 PYA Sustainable Food Truck
PYA provided sustainable food products, including a special Korean ice cream dessert, as part of its commitment to invest in businesses that can help reduce carbon emissions.

Media Contacts

PYA Inc. Communication team

Ju-Hyun Kim (+82-10-3129-4124, jh.kim@pyachemicals.com)
Jerry Heo (+82-10-4950-9304, js.heo@pyachemicals.com)
Hyo-Ju Jang (+82-10-5052-8521, hyoju.jang@pyachemicals.com)

PYA Global Development Group / U.S. Media

Joe Guy Collier (+1 347-899-1587)
joeguycollier@pyachemicals.com

Kathleen Bentley Juviler (+1 408-455-6291)
kathleenbentley@pyachemicals.com

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